Chain of fitness clubs in residential areas of Moscow.
Tasks
• Creation of a creative concept.
• Social media maintenance: Instagram, Facebook.
• Photo- and video-content creation.
• Setting up targeted advertising to increase coverage and brand awareness.
Solution
In order for the content to stand out in the general information field, but still look organic, we fully relaunched the social media of fitness clubs, introducing a geometric style into the feed and emphasizing the main colors of the client's corporate style.
Unique publications aroused great interest not only among the target audience, but also among the sports bloggers who participated in our shootings.
In order to be useful for our subscribers and engage them, we launched a series of motion and video clips about sports nutrition and recipes that aroused great interest among our audience.
Chain of fitness clubs in residential areas of Moscow.
Tasks
• Creation of a creative concept.
• Social media maintenance: Instagram, Facebook.
• Photo- and video-content creation.
• Setting up targeted advertising to increase coverage and brand awareness.
Solution
In order for the content to stand out in the general information field, but still look organic, we fully relaunched the social media of fitness clubs, introducing a geometric style into the feed and emphasizing the main colors of the client's corporate style.
Unique publications aroused great interest not only among the target audience, but also among the sports bloggers who participated in our shootings.
In order to be useful for our subscribers and engage them, we launched a series of motion and video clips about sports nutrition and recipes that aroused great interest among our audience.
