KYNSI

Kynsi is a chain of premium beauty salons in Moscow.

Tasks
• Social media maintenance: Instagram.
• Photo-content creation.

Solution

In order to experience the aesthetics of the brand from the inside, the salon management provide to the female part of our agency an opportunity to try their procedures.

Having had an unforgettable experience, we clearly built the main message of communication - comfort in every detail, as if you were flying in business class.

For Kynsi we had a photo shoot with two photographers working at the same time, so they could capture the impressions of models from the service and procedures from different angles.

From the photos we received we made a layout and picked up proper filters. We wrote posts that reflected the luxurious character and aesthetics of Kynsi in every word.

In to maintain a special atmosphere of relaxation
to maintain a special atmosphere of relaxation
Did you know that warm light has a special effect on a person's psychological state?
It can cheer you up in the morning and calm you down in the evening.
Because on a subconscious level this type of light is associated with the sunrise or sunset.
#kynsi_interior

Nude makeup is like Coco Chanel's little black dress:
- always relevant;
- suits absolutely everyone;
- perfect in any weather and situation!
Is nude makeup a casual or special look for you?
We also developed branded templates for stories and motion-videos for various promotions of the salon.
#kynsi_makeup

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Solution

In order to experience the aesthetics of the brand from the inside, the salon management provide to the female part of our agency an opportunity to try their procedures.

Having had an unforgettable experience, we clearly built the main message of communication - comfort in every detail, as if you were flying in business class.

For Kynsi we had a photo shoot with two photographers working at the same time, so they could capture the impressions of models from the service and procedures from different angles.

From the photos we received we made a layout and picked up proper filters. We wrote posts that reflected the luxurious character and aesthetics of Kynsi in every word.